The iconic cartoon character has a new role: beauty ambassador for Lancôme. Here, we get some intel from Betty herself on Hypnôse Star—a Sephora exclusive.
Q. What was it like modeling alongside Daria Werbowy for the Lancôme Hypnôse Star campaign?
A. I was 5 years old when Armand Petitjean founded Lancôme, so I’ve been wearing their mascara a little bit longer than she has! We had great fun together. Modeling has really changed!
Q. How so?
A. These days, a gal has to be a lot more than a pretty face. They have to travel, talk, tweet—I told her, Sweetie, just say it with the eyes!
Q. Did you teach her any beauty tips?
A. Just my signature look: I always paint my lips in a heart shape.
Q. Got any tips for us?
A. Make sure you have fun in front of the mirror. My most bewitching looks are the ones I’ve felt enthusiastic and daring about.  
Q. Complete this sentence: Eyelashes are ________.
A. A must! Sometimes a simple flutter of the lashes is all you need. 
Q. You have a reputation for being quite seductive. What gets you in the mood?
A. Seduction is, essentially, great fun! I like to play it up with my sequined mini-dress or my rose-adorned garter. 
Q. What is your favorite word?
A. Boop-oop-a-doop! It’s all the power of glamour summed up in a few syllables. And for the record, Marilyn got it from me.
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